Thursday, May 24, 2018
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Rashtional

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Are You Tracking the Right Social Media KPIs?

How do you know if you’re tracking the right social media KPIs or if your content strategy is working? There are the obvious signs – visitors to your website, people liking and sharing your posts on social media platforms. It’s always great, as a content creator, to see this type of interaction. However, if your…

9 Important Benefits of Using Social Media to Grow Your Business

Social media is one of the most effective and affordable digital marketing tools for businesses. Over the years, social media has grown from being a fringe advertising tactic to a fundamental marketing component for businesses of all sizes. This platform is ideal for businesses because it requires minimal financial investment and, when executed correctly, it…

User Generated Content: 5 Steps to Turn Customers Into Advocates

Whether it’s through micro influencers, customer advocates or celebrity endorsers, we all have seen the rise of user-generated content on social media. It shouldn’t be that surprising either. Why? Well let’s start with the fact that Facebook’s newly improved Page Insights for businesses expects some to see a dip in organic reach–even lower than previously…

10 e-Commerce Brands Using Instagram Stories Effectively

Ever since Instagram copied (ahem, was inspired by) Snapchat’s Story format almost two years ago, the platform has been constantly innovating to introduce new features and make it more engaging for fans, influencers, and brands alike. The reviews are in: everyone loves it. Within a matter of months, the daily active user count of Instagram…

12 Clever Social Media Promotion Ideas You’re Not Using

Your content is all published and you’ve registered all your social accounts. Now what? How do you get the word out about your pages and where do you focus your time? These social media promotion ideas will kickstart your marketing initiatives. But first, let’s get some of the basics out of the way. You want…

How to Write an Article that is Way Better than the...

There are no original writing ideas left. All ideas that come to mind have been already covered by someone else, one way or another. Having said that, it doesn’t mean you can’t try writing something 10x better than the existing content and make this topic your own. Here’s an interesting approach that helps me analyze…

Sharing is Caring: How to Share Instagram Posts to Your Instagram...

Instagram users have long asked for the ability to share Instagram posts by other people. That feature isn’t available within Instagram yet, but the social media giant recently started testing something close: the ability to share Instagram posts by others to your own Instagram Stories. As the popularity of Instagram Stories increases, this is a great…

Sprinklr and GDPR: What You Need to Know

With the May 25th deadline approaching, companies around the world are working hard to ensure that they are compliant with the European Union’s General Data Protection Regulation (GDPR). The GDPR is a legal framework that sets guidelines for the collection and processing of personal information of individuals within the EU. All companies that deal with…

9 Ways to Increase Facebook Engagement In an Algorithm-Crazed World

Have you noticed your Facebook engagement has been on a downward spiral lately? There’s no need to panic. Although the recent changes to the Facebook algorithm have many marketers sweating, the update isn’t as scary as it seems. The short of it? Facebook is asking brands to rethink how they earn likes, comments and shares…

How to Create and Fill your Social Media Calendar for a...

Do you want a better way to plan, organize, and publish your social media content? Discover how to create and fill your social media calendar for a year. Continue reading "How to Create and Fill your Social Media Calendar for a Year (With Free Templates)" at Maximize Social Business by clicking here.

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